#PRESS: ‘Will Advertisers Of The Future Need To Pay Consumers To See Ads?’
‘A major concern facing digital advertising today is how to balance privacy concerns with sending consumers messages that are relevant to them….’
Charles Taylor – Forbes
Gener8 (pronounced Generate) was recently featured in Forbes regarding the shifting power to consumers in terms of their advertising data due to the use of merged databases with product level knowledge of what we’ve been viewing online.
Our mission at Gener8 is to be amongst the world’s first brands that enable people to take back control and be rewarded for their data. We believe we will shake up the advertising industry by putting the consumer first.
Forbes article: HERE