Will Advertisers Of The Future Need To Pay Consumers To See Ads? - Forbes
Gener8 On Stage At Web Summit
The Wallop of the Week: Gener8 - The Gadget Show
Introducing the rising London tech stars to keep an eye on - Evening Standard
Ex-Red Bull marketer wants to pay people to watch online ads - Campaign
Gener8 Insights
We offer a range of bespoke services to give you a deeper understanding of all aspects of the relationships consumers have with the media they engage with.
We can help you to:
- Understand how and where your target audience spend their time online.
- Identify new opportunity areas where you can reach and engage with your target audience.
- Understand what your target audience think of your advertising creative.
- Intimately understand your target audience's path to purchase.
Download our latest report
Changes in Online Behaviour Since COVID-19

It analyses over 31,000,000 pageviews across 3,614 people in order to illustrate:
- The impact that COVID-19 has had on where people spend time online.
- How this has impacted different online verticals.
- Which verticals are up and which are down.
- The impact on consumers path to purchase.
Quick stats
Adult content
🍆
292%
Gaming
🕹
179%
Personalised gifts
🎁
61%
Streaming
📺
51%
Gambling
🏇
-69%
Travel
🗺
-74%